Cricket Test Series Naming Rights
Sports0Instead of $96.5M on BOM.gov.au, you could buy 24 × Cricket Test Series Naming Rights
📋 Description
Naming rights for an entire summer cricket Test series
💰 Cost Breakdown
- Unit Cost: $4,000,000 AUD
- BOM Website Cost: $96,500,000 AUD
- Quantity Available: 24 units
- Total Alternative Value: $96,000,000 AUD
🎯 Procurement Context
Could own naming rights for 24 Test series. "The BOM.gov.au Ashes" - weather predictions and sporting predictions.
✅ Source Verification
- Primary Source: https://www.cricket.com.au/
- Senate Reference: Cricket Australia commercial partnerships 2023-24
- Calculation Notes: Based on historical Cricket Australia series naming rights deals
- Last Verified: 27 November 2024